The World Class 2022

The World Class 2022

7 airlines recognized




December 15, 2021
Keith Yates

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

The WORLD CLASS award implies an attainment of international standards of safety well-being, sustainability, service and inclusiveness.

Qualification for the WORLD CLASS award is by audit and customer assessment.

Extensive audits by industry professionals rate every aspect of the guest experience over many flights, in every class.

Analysis of one year’s customer ratings of the inflight experience is combined with the audit data to get a complete evaluation of the guest experience.

WORLD CLASS is considered across extensive, customer relevant dimensions clustered  under three constructs.


Keith Yates

Keith is a leading voice in experience design.

For more than thirty years he has been widely recognised for disruption and innovation in guest experience and hospitality.

He has transformed the end to end experience of recognized airlines and five star hotels globally.

Keith is best known as the ‘architect of five-star experience’.

Related Article